“Twelve Months, Eight Retail Management Trainees, One Incredible Journey”

On October 30, 2015, eight retail management trainees (MTs) from Coach China packed up their bags to head to the U.S., where they started a year-long journey to learn about North America Retail and the local culture while delivering Modern Luxury service to Chinese tourists shopping in our North American stores. Here they’ll have the opportunity to participate in store openings, training courses, and teambuilding efforts with fellow North America retail associates.

The exchange program pilot is just one part of their experience. The two-year China MT program provides comprehensive training and mentorship, in addition to job rotations and assignments in various stores, mostly within China. Upon graduation of the program, MTs are ready to be considered for management positions within a Coach store.

Over three months into their journey, the MTs have already visited our global headquarters in New York City to learn about our heritage of quality and craftsmanship and today’s vision of Modern Luxury. Throw in a trip to Times Square and the Empire State Building, while also experiencing their first Thanksgiving and working their first Black Friday in stores, and it’s safe to they’ve been pretty busy!

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